My blog

The third phase of the e-ttraction model is Leverage and one of the key parts of this is creating compelling content. Communicating your value to your perfect customers, employees and partners is very important to ensure they know what you do, why you do it and who you do it for.

We can do this on our websites, social media and in meetings. But writing blogs is a tremendous way to drip-feed your brand to thousands of people with minimal effort, easy-to-use tools and almost no cost. Plus it's still the best way to get Google to rank your website and social media profiles as it's magic for SEO. 

That's why I have been writing blogs since I started my business and will continue to do so. If you need a hand doing them just reach out to me and I'm happy to give you some advice. 

blog 2015 Andrew Ford blog 2015 Andrew Ford

Staying fit over the Christmas holidays: three tips to keeping motivated to train

Staying fit over the Christmas festive season is tough for everyone. Amazing food, the social catch ups with excessive drinking and of course the it's holidays so who wants to work out - right? Wrong! Here is my tips on how to keep the inches of the waist line over the silly season and keep relatively in shape with this very simple, but effective three part summer fitness strategy. 

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