Build Your Own Business with Andrew Ford - Episode 10 with Jon Ford

In this episode of Build Your Own Business (BYOB), I sit down with Dr. Jon Ford, Managing Director of Advanced Health Care, to explore his remarkable journey from being a hands-on physiotherapist to founding and leading a thriving healthcare group focused on chronic pain management. As Jon opens up about his path, we uncover how his early experiences, combined with his dedication to evidence-based practice, shaped him into the successful business leader he is today.

Jon’s story starts in a small family business, where he learned the value of hard work and service. His early days involved everything from wrapping carbon paper to working odd jobs, all while developing a growing interest in sports medicine and physiotherapy. But it was a winding road. Despite starting out as a general physiotherapist, he eventually specialised in chronic pain management—a decision shaped both by his personal experience with back pain and by his work with patients who weren’t responding to traditional treatments.

When he launched Advance Health Care, Jon saw an opportunity to do things differently. He describes how his years in the field exposed him to the limits of conventional treatments, especially in addressing the needs of patients dealing with complex pain conditions. Fueled by this experience, he turned to research, partnering with La Trobe University to develop and refine a more personalised treatment approach. The result was the STOPS protocol, a method proven to be more effective than standard guidelines in addressing chronic pain. This accomplishment laid the foundation for the unique, patient-centered model that Advanced Health Care embodies today.

Jon’s transition from clinician to business owner didn’t come without its challenges. He shares the growing pains that came with rapid expansion, including the need to recruit the right people and maintain a cohesive culture. As the team grew, he realized the importance of aligning every staff member with the organisation’s values. For Jon, creating an environment where every practitioner shares a commitment to integrity and patient care is essential—and he’s learned that keeping that alignment requires ongoing mentorship and hands-on leadership.

Toward the end of our conversation, Jon shares his advice for aspiring entrepreneurs. His message is clear: don’t shy away from opportunities when they arise. He emphasises the value of finding mentors and building a network of support, stressing that these connections have been key to his own success. Jon’s journey is a testament to the power of combining passion with hard work, and he leaves us with a piece of advice that’s as relevant in business as it is in life: “Take opportunities as they come and align them with your values. If you stay true to that, the success will follow.”

Join me for this inspiring episode as we dive into Jon Ford’s unique journey, his dedication to patient-centered care, and the lessons he’s learned along the way.


Resources:

Advance Healthcare Website

Jon Ford LinkedIn

Andrew Ford
Marketing expert Andrew Ford, the founder of Social Star, has discovered the secret of ‘Powerful Branding’. With a fire for unleashing people’s inner brand and developing business models to generate profit from an individual’s passions, Andrew leverages ground-breaking digital and social media marketing techniques to create digital strategies for clients to attract maximum opportunities. Having established a strong name for himself in the field, Andrew blends traditional business techniques with now-necessary tools for entrepreneurs to achieve scale, quality, and influence in their niche. Andrew’s comprehensive business background and qualifications consist of a Bachelor of Business (Marketing) (RMIT 2003), a Graduate Certificate in Management (MBA Executive Program, University of Sydney 2005), and a Masters of Entrepreneurship and Innovation (Swinburne University 2011). Continually on the cutting edge of his own education, Andrew has tested his marketing theories in forums such as the BCG Business Strategy Competition, which he won in 2005 against all Victorian MBA schools, and the Venture Cup Business Plan Competition (Swinburne University 2003), which he won in the Masters category. With experience working at Hewlett-Packard, Sensis (Telstra) and IBM, Andrew also has mentored dozens of junior staffs to help them achieve their professional goals. Meeting and influencing high-profile public figures helped Andrew to realise just how many professionals require more understanding and control of their public brands or appearance, and need help with the skills to use the many amazing free tools at their disposal to generate success. At Social Star, Andrew consults with clients to uncover their personal brand – both where it is today and where it can be tomorrow – and refine and define how that should be displayed in social media in order to attract their perfect target audience. Andrew mentors his clients to rapidly grow their business’ audiences, resulting in larger potential client bases and higher revenue. Applying formulas that integrate over twenty years of Andrew’s business experience and fifteen years of formal business education, Social Star specialises in building clarity and velocity for clients’ brands using the ‘Understand, Build and Leverage’ methodology. ‘Having a Personal Business enables people to have an authentic, congruent connection with their valued clients and partners, using their brand as the bridge,’ says Andrew. ‘I’m highly driven to work with the new breed of entrepreneurs and small business owners – people who have a passion for making the world a better place. Traditional business models are stepping aside as people follow their innermost dreams and my role is to see them operate within their values while creating wealth. Some people think you have to sacrifice what you love to be successful in your business, yet it is actually the opposite. Follow your passion and success will come.’ Lecturing at Swinburne University from 2009 to 2011 on brand dynamics and digital marketing, presenting at numerous conferences, and consulting to hundreds of clients, Andrew has seen his philosophy work that if you follow your unique path, based on your skills, experience, values and goals, you will automatically attract the opportunities you desire and achieve the success you deserve. Living his mantra, Andrew has created a successful business and attracts high-profile clients including musicians, athletes, authors, models, entrepreneurs, professionals and small business owners, helping them find their ‘why’ in their business and fulfilment in their lives. Business for Andrew is more than work, it’s personal. Running a personal business means that he is able to fulfil all of his values rather than separating his life from work. It supports his two boys while providing social opportunities, educational development, fitness opportunities, spiritual fulfilment and many valuable friendships. Social Star has now become the vehicle for Andrew to crystallise his mission in the world, to help people love what they do, supporting his ‘why’, that if more people loved what they did, the world would be a better place.
http://www.andrewford.com.au/
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S2 Episode 11. BYOB with Andrew Ford - Chris Ashmore

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Build Your Own Business with Andrew Ford - Episode 9 with Dr Maja Green